To push sales of its laptops and notebooks in highly competitive and economically dull environment, Acer has tied up with leading finance company Bajaj Finserv Lending, to sell its select laptops and notebooks in easy instalments scheme. Bajaj Finserv Lending is market leader in financing reputed durable products in India on 0% interest rate. The plus point of this scheme is that you need not require credit card to avail of this scheme.
The consumers can make their payments through easy EMIs, within seven months of their purchase at zero per cent interest finance, enabling easy financing for consumers especially in the home segment. No credit cards will be required, and the customer will have to pay only a processing fee. Through this offer, Acer aims to facilitate first-time buyers’ with access to its new range of products with latest technology.
This offer of easy EMIs will be available in 28 cities across India until July 31, 2013.
Commenting on this partnership, Devang Mody, President Consumer Finance, Bajaj Finserv Lending said, “Our partnership with Acer is the proof of our commitment to continuously strengthen our role in our consumer’s life, beyond just being another financier. At Bajaj Finserv Lending, our technology platforms allow us to approve loans in as low as 3 minutes while the customer is in the shop, selecting his favorite Acer notebook. For the customer, this life-event should be about buying his aspirational device without having to worry about the money he may need.”
Acer will publicise this offer through TV, print medium and also reach out to a wider spectrum of customers through its 90 shopping malls, 80 touch points, and over 100 large format retail stores.
Acer has also introduced a Buy Back option wherein the customers can exchange their used desktop or laptop for a price agreed by the partner.
The company is also offering extended warranty for additional 2 years at worth Rs. 3500 free of cost on select models.