Airtel Wynk Music Streaming service, which was launched on 2nd September has witnessed one lakh downloads in just four days since its launch. Airtel claims that Wynk is now numbe 1 in the category of new free apps for music and among the Top 5 apps overall in the Google Play store.
Wynk is a free to download application available on Android and iOS platforms. With this app, the users can stream songs of their choice online and tune into internet radio. The other features of this application is that the users can listen to ad-free Radio playlists curated by experts to suit different music preferences.
Airtel Wynk has an expert curated library of over 1.7 million songs including Hindi, regional and international hits. Indian language songs on the app include – Hindi, Punjabi, Bhojpuri, Tamil, Telugu, Kannada and Bengali. While smartphone users on Android and iOS can download the app from the Play Store & iOS app store respectively, users of other mobile devices can go to Wynk mobile website www.wynk.in.
According to Airtel,the Wynk app witnessed traction both on the Google Playstore and iOS store. Wynk in its first 4 days witnessed some interesting trends such as :
- Songs from Salman Khan starrer Kick were the most searched even as Tu Meri from the upcoming Hrithik Roshan starrer Bang Bang was streamed the most
- While pop sensation Yo Yo Honey Singh topped as the most popular artist on the app, Shakira is the only International artist to be among the top 10 in category and interestingly yesteryear star Kishore Kumar ranked 3rd
Srinivasan Gopalan, Director – Consumer Business, Bharti Airtel said, “With Wynk we wanted to bring to music lovers a superior product that offers a complete bouquet across genres. We are absolutely thrilled by the response we have received within this short span which only endorses the fact that Wynk is one of the better music app’s available today. I am confident that we will continue to enhance the user experience on Wynk thereby delighting customers each day.”