Early Diwali For Xiaomi as It Sells More Than 250,000 Mi TVs During Festive Season Sale

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It appears Mi TVs are huge hit in India as buyers are rushing to purchase these TVs online. This is not an overstatement but a fact considering announcement made by Xiaomi that it has achieved a record breaking sale of over 250,000 Mi TVs in the first few days across mi.com, The Big Billion Days on Flipkart, and Great Indian Shopping Festival on Amazon. Mi TV is the highest-selling TV on Amazon and Flipkart during the shopping festival and the #1 TV brand on Flipkart in terms of value as further stated by the company.

According to Xiaomi, they have sold over 43 Mi TVs per minute in the sale period. The start of festive season sale also saw Mi TVs achieving bestseller status across partner platforms as per following data released by the company:

  • Top Two out of five best-selling Smart TVs are Mi TVs on Amazon
  • Mi TV 4C PRO (32) and Mi TV 4A PRO 43 are #1 and #2 respectively on Amazon
  • Mi TV is the highest-selling TV on Amazon and Flipkart
  • Mi TV is the #1 TV on Flipkart in terms of value

Such is the huge demand of Mi TVs that sometimes, you will not get the TV of your choice. For instance, I have been trying to buy 65 inch TV but till the writing of this piece, the luck has not favoured me as this TV is sold out! But I shall keep trying and hopefully will be able to get it one day!

Commentng on this overwhelming response, Eshwar Nilakanta, Category Lead – MiTV, Xiaomi India says, “Our Smart TV business was born in 2018 and it has flourished well in India. In a short span of time of three months since inception, we became the #1 Smart TV brand in India and have continued our streak for five consecutive quarters. We hit our first million in India within eight months of origin and two million in another five months. In September this year, we announced a three million milestone where the additional million took us only four months. This is a testament to all the love from our Mi Fans where they helped us reach a monumental 250,000 in mere days. We are thrilled, and equally humbled by all the love we received from our customers and Mi Fans across India. We hope these Mi TVs usher in the festive cheer for everyone.”

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