Karbonn Fashion Eye Smartphones Launched With Fashion App For Searching Outfits

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Karbonn Mobiles has partnered with Staqu, an artificial intelligence research company, to introduce AI enabled fashion search feature in its new range of smartphones- Fashion Eye & Fashion Eye 2.0.

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These two phones come integrated with a Fashion app which allows users to search for an outfit by simply clicking its picture. According to Karbonn,  the AI engine of the app automatically recognizes the print, patterns and colours of the outfit to give relevant results aggregated from over 4 million fashion products. It also allows users to compare prices and pick up the best deals available on outfits and accessories of their choice. The app uses a special compression technology to offer fast search results and seamless experience on varied data speeds.

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Both these phones run on Android Lollipop 5.1 OS and are driven by 1.3GHz Quad Core Processor. Both the phones are packed with 2000mAh batttery. They are armed with 8MP rear camera with flash and 2.0MP front camera. Both the phones feature a 5 inch IPS full lamination HD Display with 2.5 curved glass

Karbonn Fashion Eye comes with 1GB RAM and 8GB of internal storage which can be expanded upto 32GB whereas the Fashion Eye 2.0 has 2GB RAM and 16GB of internal storage which can be further extended upto 32GB.

Commenting on the launch Mr. Shashin Devsare, Executive Director, Karbonn Mobiles says, “With an aim to bring value-added services to its consumers, Karbonn mobiles have forged one of the strongest VAS partners network in the country to enrich its users Smartphone experience. Our partnership with Staqu is another step towards dissolving adoption barriers by offering users a seamless online buying experience regardless of their digital proficiency. Amassing a base of an estimated 20 thousand users within the beta phase of the app launch, we are highly confident about the consumer response to our Fashion Eye range expecting it to push our VAS revenue streams to go upto 10-15% by the end of FY 2016-2017.”

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