Micromax has introduced today the new Canvas Evok range of smartphone which will be sold by Flipkart.com. The first Canvas Evok is priced Rs. 8,499 and will be available on Flipkart from 17th May in Black color.
The Canvas Evok sports a 5.5-inch HD display with 1280×720 resolution, 267 ppi with Corning Gorilla Glass 3 protection. It is powered Snapdragon 415 1.4 GHz Octa Core processor with an Adreno 405 GPU for graphics coupled with 3GB LPDDR3 RAM. It comes with 16GB of internal storage.
This phone is equipped with 13MP AF rear camera with 5P Largan Lens for enhanced performance in low light conditions. The larger aperture means the camera can capture more detail and light and the sensor area of 1.12um reduces noise in an image and captures low-light pictures as claimed by the company. For taking selfies, this phone comes with 5MP front facing camera.
This phone is packed with 3000mAh battery. It offers connectivity options of 4G LTE, Wi-Fi, Bluetooth 4.0 etc.
This smartphone has smooth carbon fiber back panel and rounded edges are added to the 2.5D front panel giving a glass-like feel to the smartphone. The Canvas Evok is chamfered at the middle frame for a better grip.
Commenting on the launch, Mr. Shubhajit Sen, Chief Marketing Officer, Micromax Informatics said, “The current trend of 4G connectivity, big screens, high definition displays and powerful RAM has picked up immensely and the Canvas Evok brings the best combination of all these with its features and design language. We expect the new smartphone to fare well in the market as the millennial generation understands technology and also recognizes the fact that one does not need to pay exorbitant prices for a premium quality smartphone.”