Famous Chinese smartphone brand has bagged Cricket Team India sponsorship for five years. The partnership with BCCI will start from 01st April 2017. The team sponsorship rights include to display a commercial logo on the National Men’s, Women’s, Under-19 and India A teams’ kits. This is a new step of Oppo in the field of cricket after becoming the official Global Partners of the International Cricket Council for 4 years from 2016 onwards.
Mr. Sky Li, Global VP & President of Oppo India said, “Cricket in India is not just a sport, but also a way of life and culture, especially amongst the youth. The Indian National Cricket Team is the essence of cricket in India and the team’s spirit of marching forward and pursuing newer heights is highly consistent with Oppo’s pursuit of products with unmatched photography experience.”
Oppo is known for its phogtographic centric smartpones. It debuted in India with the launch of the motorized rotating camera phone N3. Oppo gained lot of attention with the launch of its selfie focused smartphones— F series comprising of F1, F1 Plus and F1s which received huge response in India. Now the brand’s share in the offline market reached 11.7 percent and is ranked No.2 in the market, as of Jan 2017, as reported by research firm GFK.
Oppo is a young and dynamic company and has already established itself as one of the world’s leading smartphone brand with a base of more than 100 million young customers using its mobile phones globally.