Xerox, the world’s leading enterprise for business process and document management services, announced that it has entered into a unique tie-up with Print Bindaas, a web based printing solutions provider, to deliver personalized printing solutions to consumers and businesses across India. The tie-up enables Print Bindaas to offer unmatched print quality for an array of products such as business stationary, marketing collaterals, gifting items, and faster delivery to its customers. Moreover, due to Xerox’s pan India presence, Print Bindaas will be able to deliver at the minimum shipment cost and faster speed.
Speaking on the occasion, Mr Vipin Tuteja, Executive Director, Technology, Channels & International Business, Xerox India, said, “Print Bindaas has a team of highly talented individuals who focus on delivering innovative solutions to its customers through unique service delivery models. We are pleased to partner with Print Bindaas and contribute to the growth of the web-to-print industry. Our technology leadership in digital printing and wide spread presence across the country will enable Print Bindaas to address needs of its customers in any region at an unmatched turnaround time.”
As per industry analysts, web-to-print is a thriving market in India, with an estimated size of about 5 to 6 billion USD. Print Bindaas uses web-to-print technology to address end to end requirements of its customers including research, conceptualizing the product, designing, providing content, printing and delivery. Customers can even design their own products by making use of the hosted online templates. Print Bindaas portal provides 1000+ templates for products that touch upon various industries like business services, wellness and sports, real estate, home maintenance, healthcare, finance, tours and travels, hotel/hospitality, education, retail, food& beverage and more.
Commenting on the tie-up, Mr Suraj Goyal, Founder, Print Bindaas, said, “Our partnership with Xerox is unique in the country and will help in taking the web-to-print market in India, to a new level. Indian consumers and businesses today are increasingly becoming web savvy and looking at online medium to address their requirements. With the rapid uptake of ecommerce in the country, we see huge potential for the web-to-print industry. Being pioneers in this space, we hope to set new standards and achieve greater success in this market.”