The popular online marketplace Flipkart had organised a massive festival sale today – The Big Billion Day. Many products were on sale with heavy discounts ranging from smartphones, tablets, laptops, cameras to appliances and other items.
Despite hiccups experienced by the customers due to crash of website of Flipkart due to heavy traffic, still the majority of customers were lucky enough to grab their products of choice at attractive prices.
Flipkart has claimed that this sale was a huge success and they have received orders beyond their expectations. We reproduce below statement of Sachin Bansal and Binny Bansal, founders of Flipkart:
“The Big Billion Day is an unprecedented day for us as this is the biggest sale ever in India. We are delighted by the overwhelming response from our customers since 8 am today. With a range of exciting offers on quality products at disruptive prices available throughout the sale period, we have created history in Indian e-commerce.
Our technology team has been dedicated towards addressing errors and providing constant support to accommodate the largest scale of traffic and customer visits e-commerce has witnessed across the country.
Our teams and sellers worked days and nights to make this sale a success – and our efforts paid off. We got a billion hits on our site today and achieved our 24 hour sales target of $100 mn in GMV in just 10 hours.
We are truly humbled by the immense faith our customers have shown in us. And this inspires us to dream bigger,”