Garmin Corporation based in US, which is the global leader in satellite navigation, today launched in New Delhi four new products. The four Portable Navigation Devices — nüvi 42LM, nüvi 52LM, nüvi 2460 LM and nüvi 2568 LM – are priced Rs 8990, Rs 9990, Rs 13990 and Rs 16990 respectively. These four devices will help Garmin consolidate its position as it has maximum number of PNDs(Portable Navigation Devices) by a company in Indian market.
Loaded with unique features the new devices will make search easier with predictive text for thecomfort of the user. Devices are powered with New Guidance User Interface, which helps the user search destinations at ease. Device will also keep the record of search according to category and creates a shortcut list which enables user to search faster and preview multiple route preferences. New Guidance also helps the user in finding parking lots near their destination. The user-friendly guidance system also provides option of multi-routes to choose from.
A feature that stands out in these devices is the photoReal Junction View. The junction view available in earlier devices was animated but these new devices will have actual picture of the junction that will make navigation easier for the user. The company plans to keep working on this aspect to cover maximum number of places to make navigation simpler.
To enhance the experience of travelers to historical monuments and tourist spots, the company has added a feature in the devices that will provide details of the places user is visiting. In just one click user will know everything about the historical place or the tourist spot and will help him/her in getting an informed tour of the place.
Company has also tied up with Zomato.com, a website that deals with extensive information on recreational facilities, to help the customers get more information about the restaurants. The newly launched devices like other Garmin devices will have broadcast in Hindi, Indian English and 9 other Indian regional languages.
Some of the unique features are Lane Assist guiding to the proper lane for navigation, AdvancedHighway Mode telling you approaching exist on highway, New House Search Algorithm for easier search, Text-to-speech speaking street names in Indian English, Voice Guidance available both in Hindi and English, and Go To Office/ Go Home with a simple click.
Founded in 1989, Garmin has sold around 100 million products by 2012. In US, it has market share of 74% and worldwide its market share is 42% In addition to continually advancing its highly diversified automotive/mobile, fitness, outdoor, marine, and aviation markets, Garmin is growing its presence geographically in emerging markets like China, India, and South America; investing in its global automotive OEM capabilities; and making key strategic acquisitions that enhance the company’s technology portfolio.
Garmin had opened operations in India one year ago and as claimed by the company, they are doing very well in India, and depending upon the response of the new products launched today, they will expand their operations as the need arises.
