At Google House event in Bangalore, search giant Google showcased their latest product innovations for India’s ‘mobile first’ world. Google demonstrated its G Search, Maps, Photos, Translate and YouTube apps. This event was attended by celebrity chef Kunal Kapur, fashion photographer Dabboo Ratnani and Anushka Menon and YouTube comedic sensation Karan Talwar. These celebrities explained how they use these apps in their professional work.
According to Sandeep Menon, Google Country Marketing Director, “Indians are coming online from mobile devices at an incredibly rapid rate — six to seven million new mobile internet users every month. Today’s event is about showcasing how we’re working to make our products relevant and useful for India, and how smartphones have evolved to become the best personal assistant you’ve never had. Whether you need to get directions 10 minutes before your next meeting, a step by step recipe to make an impression, or a way to never be late to the airport again, Google can help keep you connected to the people and information that you care about.”
To give boost to YouTube creator community, Google India also announced at the event that YouTube has partnered with one of Asia’s largest and most renowned film schools, Whistling Woods International, to set up a new YouTube Space in Mumbai. Through this collaboration, India’s popular up-and-coming YouTube creators, as well as their students, will have free access to Whistling Woods’ studios, high-end audio, visual and editing equipment, over and above their training programs, workshops and community events.
Key Highlights of demonstration of apps at Google House:
- Instant translation feature in Google Translate. Recently launched in Hindi, instant translate helps you break through language barriers by instantly translating printed text, like street signs or ingredient lists by opening the app on your phone and pointing your camera at the text.
- Google Photos app which automatically backs up photos and videos across all your devices. With people around the world uploading 1.8 billion photos every day, taking 93 million selfies and more photos being taken every two minutes than the whole of humanity took in the 1800s, it’s just as well that Google Photo offers unlimited, free storage.
- Search innovations like faster and lighter search results for people accessing the web from a mobile device with a slow connection like 2G. Voice Search updates to the Google app which has been optimised for English in the Indian accent and in Hindi to make finding answers to your questions faster, easier and more local.
- Overview of recent offline features, like the ability to save Maps for times when you might not have a connection. Or YouTube Offline, which gives you a way to watch videos without chewing through all your data — even when you don’t have a connection.