Lenovo has announced the launch of its latest series of ultra-modern audio devices in India. Portfolio of audio products include Airbuds, Bluetooth headsets and a Digital Voice Recorder, among others.
The HT10 TWS Airbuds is flagship product and is priced at Rs. 3,999. It comes with Qualcomm 3020Chipset ,support aptX audio , Bluetooth 5.0 compatibility and a 20 M range. This dual microphone headset has an ergonomic design, is IPX5 sweet & water-resistant, and comes with a magnetic charging case. It provides up to 8 hours of play time with 200H standby time.
The second product is the the Sports BT Headset HE15, a next-generation Bluetooth wireless earphone with immersive stereo sound and hands-free mic. This product offers HD Sound with super-extra bass, Bluetooth 5.0 support, 12 hours of play time with 240H standby time. It is priced Rs. 1999 and comes in five colors – pink, bronze, white, black and blue.
The other audio devices launched include the Bluetooth Headset HE16, Metal Earbuds Wired Headset HF118, the Lenovo Digital Voice Recorder B613, priced at Rs. 1,499, Rs. 599 and Rs. 3,699, respectively.
All the products will be available for purchase across Flipkart online platforms & offline stores starting 13thSep.
“Lenovo is constantly pushing the envelope in terms of innovation in technology, and these new products are no different. With a solid growth in smartphones in India, and content consumption on the go, headphones as a category have become crucial in the accessories segment. According to some reports, branded headphones form a Rs 1,000 crore industry, growing at 8-10% CAGR, which is what we aim to capture. We believe that smart headphones are the future of audio and we will continue to develop state-of-the-art technology to lead in this category,” said XieSenchu, CEO, International Business at Shenzhen Aodishi Technology Limited, Lenovo Beijing’s authorized Channel Partner for Sales in India.
