ReFit Global, known for pre-owned smartphones, has ventured into D2C offering, has launched its refurbished gadgets marketplace, RefitGlobal.com. The new marketplace boasts of an impressive lineup of premium brands, including Apple, Samsung, OnePlus, Xiaomi, and vivo, which will be available at an astounding 50% markdown from their original prices. These phones come with 6 to 12-month doorstep warranty.
ReFitglobal.com ensures product quality through a rigorous evaluation of smartphones, through a 37-point check, further managed and maintained through its proprietary in-house diagnostic app.
ReFit Global is offering Samsung A52s 5G priced at just INR 17,599, the OnePlus 8 at INR 24,999, and iPhone 12 Pro Gold for INR 53,799 (50% off the original price).
Presently, ReFit Global holds the distinction of being the primary liquidation partner for India’s prominent e-commerce entity, Flipkart. Additionally, it has established partnerships with prominent e-commerce platforms and major smartphone manufacturers to acquire devices. Across India, ReFit Global operates through a comprehensive network of over 50,000 retailers and distributors, facilitating the sale of these reconditioned devices.
Expressing thoughts on this development, Co-founder and CEO Saket Saurav said, “The launch of ReFit Global’s website marks a pivotal moment, bridging the gap between the company and its ever-growing customer base. Taking the next natural step, we are ready to embark on an online journey, to experience the immense power of direct consumer engagement. Our aim is to create an unprecedented community, an ecosystem where individuals are not mere spectators, but active participants. Fueled by top-notch service, advanced reconditioning, and strong warranties, we aim to hit INR 425 crore in revenue by FY 2024..”
Co-founder and COO Avneet Singh added, “ReFit Global’s trailblazing move into the digital space signals a paradigm shift, setting new standards in the Refurbished Industry. When we embarked on our journey with ReFit Global, the refurbished phone market lacked structure and was still in its nascent stages. However, we recognized the immense potential for growth and collaborated with our retail partners to establish a network built on trust. Through our website, we aim to cultivate the same level of trust with our valued customers.”