FreeCharge has entered into exclusive partnership with India’s leading fashion retailer – Shoppers Stop. As part of the exclusive tie-up, Shoppers Stop’s customers will have the option to use their FreeCharge Wallet to make payments at all 74 Shoppers Stop stores across the country as well as on the webstore www.shoppersstop.com. The partnership will also extend to the Shoppers Stop Ltd. group companies such as 17 outlets of HyperCity, 95 stores of Crossword and 19 stores of HomeStop across India, as stated by the company in its press statement.
Commenting on this exclsuvie partnership. Mr. Govind Shrikhande, Customer Care Associate & Managing Director, Shoppers Stop Ltd. said, “We have partnered with FreeCharge to offer our customers the option to use a mobile wallet to complete their shopping journey. The popularity of Digital Wallets has been on the rise and we are delighted to partner with India’s leading digital payment platform. With the addition of the FreeCharge wallet, our customers will now have multiple payment options for a smooth, fast and convenient shopping experience. We strongly believe that this alliance with FreeCharge will give a significant fillip to the growth of our omni-channel business.”
Shoppers Stop’s partnership with FreeCharge will narrow the gap between online and offline shopping experience for customers. FreeCharge with its proven expertise in the digital world will help enhance the payment experience of Shoppers Stop customers.
FreeCharge is India’s leading digital platform for recharge and utility payments which provides prepaid, post-paid, DTH and Electricity bill payment for almost all Indian service providers. FreeCharge was founded in 2010 by Kunal Shah and Sandeep Tandon and had received funding of over $120 million in the last 4 years. In the largest acquisition in the consumer Internet space yet, Snapdeal acquired FreeCharge in Apr’15 resulting in India’s largest m-commerce ecosystem.