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Vu 4K UHD TV In Sizes 50 & 55 Inch Launched At Starting Price Of Rs. 89,900


US based Vu Televisions has launched today their 50” and 55” 4K Ultra HD TVs at an event in New Delhi. The Vu 50 inch 4K Ultra HD TV is priced at Rs. 89,900, whereas 55 inch variant is priced at Rs. 1,19,000. These TVs wil be available exclusively on snapdeal.com, one of India’s largest online marketplace.

50-4k-ultra-hd-led-tv (2)Vu claims that their 4K Ultra HD TVs are nearly half the price of similar products from the competition – Rs. 89,900 for the 50” versus Samsung’s 48” 4K TV at Rs. 1,59,556, and Rs.1,19,000 for the 55” versus Sony’s equivalent model at a market price of Rs. 2,18,000.


The Vu 4K UHD TVs launched today comes with the world’s first Quad-Core graphics processor which will provide an accelerated Ultra HD experience to the viewers and that can upscale basic set-top box content to more detailed and sharper images. In plain terms, the 4K TV provides four times the reception of a regular HD TV and its color reproduction is very sharp as it has 8 million pixels. The Vu 50 inch Model- LED50K310- and 55 inch Model – LED55XT780 – has screen resolution of 3840×2160 pixels.The Vu 4K UHD TVs are equipped with Digital Media Player (DMP), which supports maximum media formats.Vu is the only brand with in-built PC/MAC/Android compatibility options.

Vu Ultra HD TVs will be available in 380 locations across India with direct shipping by Snapdeal. Installation and after sales service will be rendered by Vu’s ISO 9000 certified customer service center, the only company to have this distinction in the entire televisions industry. Vu claims to have around 300 service centers across India.

Vu brand is not new to India and is in operations in India since 2006. VU has sold more than 100,000 TVs in the country since it started its business in India.Vu has been named as the most successful TV brand in the affordable large size category – 50″ to 85″. Vu manufacture TVs of sizes 24/32/40/50/55/65 and 84 inches.


Speaking at the launch event, Devita Saraf, CEO and Design Head, Vu Televisions, said, “The Television is treated as a family member in India, and excellent picture quality and service enhance this experience. Our TVs are the only A+ grade panels in India, which is the top 15% of all the world’s television production. With our Ultra HD Range, we make large size TVs even more advanced and yet affordable”.


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