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YouTube Kids App Launched in India

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After launching YouTube Kids apps for children in over 20 countries, which has been downloaded tens of millions of times by families, it has now been introduced in India also with lot of Indian content for the kids.

The YouTube Kids has bright, playful design and is family-friendly app which makes it easier for children to find videos on topics they want to explore. It is available for Android and iOS devices and can be downloaded for free from Google Play and the App Store in India.

This app enables kids and parents to browse channels and playlists in four categories: Shows, Music, Learning and Explore. Thd kids can find videos like the Little Krishna or one of the many popular videos from ChuChuTV. With larger images and bold icons, YouTube Kids is fast and simple for little thumbs to navigate and also offers voice search to let children find video’s even if they can’t spell or type.

One of the USP of this app is that it incorporates Parental Control features to enable the parents to control and monitor the viewing content and time for their kids. Its Automated Prompt allows parents to make a choice about how broadly they want their child to explore – turn search on to access millions of family-friendly videos, or turn search off to restrict their child’s experience to a more limited set. It has built-in timer that lets you limit kids’ screen time. It has an option to turn off background music and sound effects, so your kids can keep watching the content and you are not disturbed. On this app, the parents can set their own passcode, and can access settings and other parental information in the app.

YouTube Kids can also be viewed on a big screen using Chromecast, Apple TV, game consoles or a smart TV.

Speaking at the launch, Malik Ducard, YouTube’s Global Head of Family and Learning, said, “YouTube Kids is our first step in reimagining YouTube for families, an experience that gives you a world of video in your pockets, and a world of possibility and knowledge at your fingertips. India already has a very diverse and rapidly-growing creator base for kids and learning, with content in this category growing 100% year over year. YouTube Kids comes to India at a great time for millions of Indian families, as it provides children access to content that will enrich their lives and create new opportunities for learning. It also provides the perfect platform to showcase India’s incredibly vibrant, growing community of content creators, from animation studios to edutubers.”

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