ZTE, a leading Chinese brand, has expanded its portfolio of Blade series and launched today Blade S6 4G LTE smartphone at an event in Hongkong. As its name suggests, this smartphone boasts of six key featuresh the company claims are designed to provide customers from across the board with world-class user experience. The new features include ZTE’s Smart Sense gesture motion control, world’s first Qualcomm Snapdragon 615 octa-core chipset running on the latest Android 5.0 Lollipop operating system, a SLR like ultra-high-definition camera, Hi-Fi Sound, ZTE’s MiFavor 3.0 user interface and ZTE’s AliveShare application for network-less communication.
The ZTE Blade S6 is priced US $249.99. ZTE Blade S6 will be available online globally on AliExpress, and with Amazon and eBay in selected markets. The Indian customers can order this smartphone via AliExpress.
The Blade S6 sports a 5-inch HD (720×1280 pixels) display with In-Cell technology. This smartphone is powered by an octa-core Qualcomm Snapdragon 615 chipset paired with 2GB of RAM and 16GB of built-in storage, which can be expanded via microSD card.
The dual-SIM ( Nano-SIM) based Blade S6 is equipped with a 13-megapixel autofocus rear camera with Sony IMX214 sensor and LED flash. It also houses a 5-megapixel front camera. It is fuelled by a 2400mAh battery.
For connectivity, this smartphone offers options of Bluetooth, Wi-Fi, GPS/ A-GPS, 4G LTE, and Micro-USB.
Among other key features are the device’s Smart Sense, which includes an intuitive and practical sets of gesture and motion controls, such as with a flick of the wrist that allows users to shine the Blade S6’s flashlight, activate its built-in mirror application, take rapid succession of photographs, play music, and much more.
Commenting on the launch, Adam ZENG Xuezhong, Executive Vice President of ZTE Corporation and CEO of ZTE Mobile Devices, said,“In line with our product portfolio plan, we very much sought to push the envelope with the Blade S6, and to do so in a way that would appeal to youths, as well as those with active social lives.”
Packaged in a slender two-millimetre-thin casing, the Blade S6 comes in a silver or pink matte finish.
“With its small package and powerful capabilities, the Blade S6 is the dream device for the socially active consumers and a clear demonstration of ZTE’s ability to offer a premium smartphone at an affordable price.” ZENG added.
According to ZTE,”the Blade series has accounted for over 20 million units of ZTE’s global device sales, thereby validating the company’s strategy of adding high-end features to targeted at multiple customer segments”.
