Tata Motors has launched the exclusive edition of its flagship SUV – the Safari Gold priced at INR 21.89 lakhs. The Safari Gold edition will be available in two colours of White Gold and Black Gold and will make its first public appearance at the VIVO IPL 2021 in Dubai.
The White Gold is derived from the premium Frost White colour and offers a stunning contrast of black and white. It has black roof, Mont Blanc Marble finish mid pad with subtle golden accents to create an aura of serenity and luxury. The Black Gold avatar has Coffee Bean inspired Black exteriors. It has radiant golden accents on the exteriors and the interiors of the Black Gold complement the exteriors with a combination of Dark Marble finish mid pad and golden flourishes throughout the cabin.
The interiors have been further enhanced with premium features like Oyster White Diamond Quilted – genuine leather seats, offering ventilation on both the 1st & 2nd rows, wireless charger, air purifier, Android Auto & Apple Carplay over Wifi.
Besides adorning exclusive colours with subtle yet elegant gold embellishments on the exteriors and the interiors, Safari Gold will also come with R18 Charcoal Black Alloy Wheels.
Keeping the on-going pandemic in mind, Tata Motors has introduced the ‘Safari Gold Hit Challenge’ in this season. For the same, every time a batsman hits a six and the ball lands on either the car or the car display podium or the Safari Gold LED commercial board, Tata Motors will contribute an amount of Rs 2 lakhs to The Akshaya Patra Foundation, a renowned NGO doing outstanding work towards Covid – 19 relief throughout India.
In addition to this new launch, Tata Motors is also extending some of the premium features like the wireless charger, air purifier and Android Auto/ Apple Car Play over Wi- Fi in the existing variants of the Safari range, which includes the Adventure edition.