Amazon today announced the launch of its Amazon Appstore in the U.K., Germany, France, Italy and Spain, giving European customers access to Amazon’s broad selection of quality Android apps with the convenience of shopping on Amazon from their Android phones and tablets.
In addition to localized content and a localized mobile store for each specific country, European customers will have access to popular Amazon Appstore features like the “Free App of the Day,” which offers a paid app for free every day. Today’s Free App of the Day is the ad-free version of “Angry Birds.” All Free Apps of the Day are specially-selected for the Free App of the Day program. Apps and games purchased from Amazon can be used across a customer’s Android devices, enabling them to buy an app or game once and enjoy it everywhere.
“Customers in the U.S. have purchased millions of apps, games, in-app items and subscriptions since the store launched last year, and we’ve received great feedback about discovery features like Free App of the Day. We evaluate and test games and apps before making them available in the Appstore so we ensure customers have a great experience with the games and apps they purchase,” said Jim Adkins, Vice President of Amazon Appstore. “Amazon has spent years developing innovative features that help customers find and discover the products that are right for them and have applied that know-how to the Amazon Appstore. We’re delighted to extend that experience to our European customers.”
According to Amazon press release, German, French and Italian customers will find “App-Shop” available today; in Spain, customers will find “Tienda Apps;” and U.K. customers will find the “Amazon Appstore for Android.”
Customers can get the Amazon Appstore for their Android phones and tablets by visiting this link.