To push the sale of its smartphones in India, Canadian handsets maker BlackBerry has joined hands with the leading service provider Idea Cellular. Under this partnership, BlackBerry has today announced a special offer on 1GB data plan for its customers using Idea postpaid connections. Idea users with BlackBerry OS 7 devices can now avail BIS 1GB 2G plan at just Rs. 83 per month, with an annual rental plan of Rs. 999/-, taxes extra.
BlackBerry has announced the above scheme to bolster the sale of its Blackberry touch and QWERTY OS 7 devices and drive greater adoption among prospective customers of smartphones.
BlackBerry smartphones with DataSmart technology enable up to two times more web browsing, four times more email and two times more social networking with fixed data plan. Consumers and enterprise users can avail this special offer for faster browsing, messaging and mails enabling them to experience enhanced, productivity and collaboration on the go.
To activate the plan, Idea user just needs to SMS ‘ACT999ARP’ to 12345. The offer is available to all Idea postpaid users on BlackBerry OS7 devices.
Commenting on the offer, Mr. Sashi Shankar, Chief Marketing Officer, Idea Cellular said, “With increasing adoption of smartphones amongst the Idea user base, we are constantly innovating to offer affordable, customised and relevant data plans for our mobile internet users. The new 1GB annual data plan will offer more value and convenience to BlackBerry OS7 users on the Idea network.”