FreeCharge has expanded its footprint in hospitality segment and announced partnership with OYO, the largest branded network of hotels in the country. With this partnership, consumers can use the Freecharge wallet to pay across OYO platforms in less than 10 seconds for over 5500 hotels in a swifter and secure way. The partnership will also help OYO get access to FreeCharge’s robust partner network and bring more value to its consumers and partners.
Freecharge had earlier announced its partnership with Cleartrip and is now steadily making in-roads into travel and hospitality sector.
Speaking on the partnership, Govind Rajan, CEO, Freecharge said, “OYO has brought about a real overhaul in the hospitality industry, providing travellers with a wide array of places to stay as per their requirements. With consumers getting access to over 5500 hotels and 65000 rooms, Freecharge will further enhance the experience of booking by providing travellers with a safer and swifter way to pay with our wallet anytime, anywhere. We are focussed on building habit commerce and are moving towards building a less-cash society. Our partnership with OYO marks another aspect of a person’s life that will be made more convenient with our wallet.”
The Freecharge wallet is the fastest growing wallet in the country with a reach of 30% as reported by Nielsen Informate Smartphone Panel study. With a 99% success rate, Freecharge has the best payments success rate in the country.
As per FreeCharge, they have expanded their footprint across 15 sectors and customers across India are using Freecharge to pay for various services. With each partnership, Freecharge is well on its way to make Freecharge wallet ubiquitous in both online and offline segment.