Japanese imaging expert, Canon had organised seventh edition of Photomarathon in New Delhi which was attended by a large number of photo enthusiasts, primarily DSLR users, hobbyist photographers as well as professionals. The Photomarathon event is organised by Canon to promote photography culture through theme based photo competition. In this year’s edition, Canon introduced a special category for the young fans aged between 12-17 years where students from 17 schools participated and won exciting prizes.
The Canon Photomarathon is a daylong event that brings together photographic talents from across India. This event is also organized by Canon in countries like Indonesia, Cambodia, China, Hong Kong, Malaysia, Philippines, Singapore, Thailand, Brunei & Vietnam.
In this challenging Photomarathon 2016, each contestant had to shoot pictures within limited timeframe and on given themes. Two unique themes were announced just before the event began which made it even more competitive. For students category there was only one theme announced. The pictures were judged by well-known photographers based on their creative, technical and narrative sense. The highlight of the event was the Grand Prize which is an all-expenses paid trip to Canon Japan’s Photo Clinic (photo workshop). Exquisite prizes awarded to the second and the third winners with EOS 5D Mark IV and EOS 80D respectively which got launched this year itself. Additionally, there were exciting prizes for theme based winners and students category.
Speaking about the event, Mr. Kazutada Kobayashi, President & CEO, Canon India said, “As the Canon Photomarathon prepares to celebrate its 7th year in India, we are elated to witness the popularity this event has gained especially among the youth. The ever increasing number of youngsters taking up their cameras and unleashing their creative self is reassurance to our constant efforts towards encouraging a culture of photography in India. We believe the Canon Photomarathon will continue to be a definitive platform bringing together photography talent to a day filled with fun and learning. The focus of this event remains application of individual creative talent to draw self-gratification and build relation with fellow photographers. This is Canon’s unique high ground value proposition that customers love the most. ”