PepsiCo India has concluded Dew Arena Gaing Championship in great style in Kingdom of Dreams in Gurgaon. The Dew Arena gaming champrioship ran for 9 weeks and gave an opportunity to 5 of the best gamers in India a chance to have their profile on the Mountain Dew bottle, in addition to cash prizes from a prize pool worth INR 10 Lakhs.
The following five winners were announced at the grand finale on 25th September:
|FORZA||Khyat Kanda from Ludhiana|
|DOTA 2||Team-Invisible Wings from Mumbai
Members: Darshan Bata, Ketan Goyal, Puneet Sangolekar, Harsh Shah, Raunak Sen
|Street Fighter 4||Syed Ahmad Kamal from Aligarh|
|FIFA||Mohammad Farhan from Mangalore|
|CS:GO||Team-Invisible Wings from Mumbai
Members: Simar Sethi, Mithil Sawant, Manan Bhatt, Akshay Sinkar, Ritesh Shah
In the Dew Arena champrioship, over 75,000 gamers participated which is more than double the estimated initial participation target of 30,000. The finale saw 26 finalists across various teams who qualified for the Finale compete on the immensely popular – Forza 6, DOTA 2, Street Fighter 4, FIFA and CS:GO games. Mountain Dew also reached out to gaming enthusiasts physically in the form of a massive, 50-city gaming truck activation.
According to Naseeb Puri, Director-Mountain Dew, PepsiCo India “We are delighted with the response to Dew Arena, that has made it India’s biggest gaming championship ever. Gaming in India is gaining increasing popularity across platforms and we hope that Dew Arena will give a welcome impetus to spurring the growth of this genre and helping celebrate our heroes like never before.”