Intex Technologies has emerged as the No 1 Indian mobile handset player in the country as per the latest IDC Q3, 2015 report (July – September 2015). Earlier, this spot was taken by the other leading Indian brand, Micromax.
As per IDC report, ”in the last quarter (July – September 2015), Intex sold a whopping 87,55,697 mobile phones, a 42.5% growth viz-a-viz the last quarter. Intex Technologies has shown an incredible growth in a short period of two years and has consolidated its position in the last six months backed by vast product portfolio, innovative offerings, robust distribution and increased service touch points penetration across India”.
“Becoming the No 1 Indian mobile brand is a reiteration of our commitment to bring the best in class products to our consumers and we are thankful to our consumers for their love and support. We are all very excited with this achievement and will continue to work towards strengthening our market leadership in the coming months,” stated Mr. Sanjay Kumar Kalirona, Business Head Mobiles, Intex Technologies
The success of Intex lies in the fact that the company has successfully launching a slew of economically priced phones in the first half of 2015. Some of the key products launched include Aqua Power+, Aqua 4G+, Aqua Trend, Aqua Dream II, Cloud Swift. The objective of the company is to reach to consumers across segments and cater to their diverse requirements.
Intex claims to have a combined turnover of INR 4000 Crore ($600 Million) and 8000 employees. Intex Technologies has been in business of mobile handsets, consumer durables and IT products since last two decades.