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itel To Foray Into Mobile Accessory Segment

itel known for budget smartphones is all set to foray into the accessory segment in India. The company has posted a teaser image on its official Facebook account today which has confirmed the launch in India soon. itel will soon be launching products like Bluetooth speaker, headsets, power banks etc. at a budge price that suits the pockets of Indian consumers and will enhance their mobile user experience. itel is known for budget smartphones and this legacy they will carry forward in accessorries segments also.

The upcoming accessories portfolio from the house of itel will not only give the shoppers a complete mobile solution but also the trust that comes in with a smartphone brand that has been existing for quite some time now. Going by itel’s strategy, the accessories are expected to be decently priced and will catere to the needs of its customers with best in class technology in the segment it operates.

itel has already established its position in both Smartphone and Feature phone segment. As per the Q1 report from Counterpoint and CMR market research report, itel has grabbed the 1st position with 22% market share in Feature phone category.

Stay tuned for more details in the coming days!


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