To provide enriched shopping experience to the consumers, LG India has opened an exciting premium Brand Shop in India’s largest mall, the Mall of India at Noida today.
The LG premium Brand Store would serve as a one-stop-shop for all the digital lifestyle needs of a household ranging from Home Appliances, Home Entertainment to Mobile Handsets.
LG India already has more than 1700 Brand Stores across India and is striving to add more stores to offer an interactive experience to consumers for a better understanding of the LG products. These stores offer several value-added services like dedicated service help desks, which will enhance the overall shopping experience.
According to LG, along with greater consumer experience, this channel will provide the company a new communication channel with its trade partners. It would give the company better insight into current customer needs and help it to tailor solutions and proposals to offer more effective marketing promotions.
Mr. Kim Ki Wan, MD LG Electronics India said, “LG is consistently enhancing consumer experience journey of owning durables and this brand store reinforces our commitment of offering innovation, quality and excellence to our consumers. UP is one of the important markets for us and we are happy to mark our presence in the largest mall of India. The objective is to create a lifestyle environment where consumers can experience latest flagship technologies of LG Electronics.