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Nokia On Revival Path – Lumia Windows Smartphones Are Driving Force

I have written umpteen times with reference to Nokia handsets that Nokia and Windows operating system is lethal combination and the day it becomes popular, it will give the competition run for its money. And my prediction is going to be right if the comments of some leading analysts are to be believed.

Android will remain the top operating system – as it is now – but Windows Phone will steadily rise until it overtakes iOS, the operating system used in Apple’s iPhones and iPads. Windows Phone will become the number two smartphone operating system in the world by 2015, predict analysts iSuppli.

The key to the revival will be Nokia – and in particular its U.S.-focused Lumia 900 handset, which launched at this year’s Consumer Electronics Show in Las Vegas.Last year, Windows Phone accounted for just two per cent of the smartphone market.By 2015, that figure will be 16.7 per cent, says iSuppli.

The analysts say that Nokia’s recent adoption of Microsoft’s Windows Phone operating system will be key to the Nokia’s dominance. Analyst Wayne Lam says that the new Lumia 900 phone, a high-end smartphone recently unveiled by Nokia, will be the start of Windows Phone’s revival – and will help Nokia regain the market share it has lost to Android devices and iPhones.

Nokia’s focus on the American market will be key to its revival.’The introduction of the Lumia 900 shows that Nokia believes the road back to smartphone dominance runs through North America,’ said Francis Sideco, senior principal analyst for consumer and communications at IHS.

Besides American market, Nokia is also making all out efforts to regain its number one position in Indian market by promoting its Lumia handsets and Asha series handsets for starters and in rural areas. Since they have new range of handsets for all segments, they will definitely be able to find its lost ground.


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