HomePhonesOPPO K12x 5G Gets Huge Response in India; Over 5 Lakh Unit...

OPPO K12x 5G Gets Huge Response in India; Over 5 Lakh Unit Sold on e-commerce Platforms During Sep-Oct 2024

OPPO K12x 5G which was launched in India in July this year, has received overwhelming response in India. As per Oppo, the K12x 5G registered over 5 Lakh unit sales during the festive months of September and October, on e-commerce platforms. The smartphone’s appeal was highlighted by the sale of nearly 1 lakh units in a single day during an online marketplace’s festive sale event.

Within months of launch, the K12x 5G has gained popularity for its segment-leading durability profile with MIL-STD-810H certification, IP54 water and dust resistance, Splash Touch technology, etc. The K12x 5G has witnessed strong demand across regions, including Uttar Pradesh, Gujarat, Haryana, Bihar, West Bengal, Maharashtra, Madhya Pradesh, Delhi, Punjab, and Rajasthan.

According to the latest IDC Quarterly Mobile Phone Tracker Report, the K12x 5G was among the highest-shipped 5G models in 3Q24. Overall, in the third quarter, OPPO grabbed second position among the Top 10 brands in India’s smartphone market and registered the highest growth amongst the top 5 brands – a market share of 13.9% and a strong Year-on-Year growth of 47.6%.

The K12x 5G is available in three colours: Feather Pink, Breeze Blue, and Midnight Violet, on the OPPO e-store, Flipkart, and across mainline retail outlets. Adding to the durability promise, the phone features a 360° Damage-Proof Armour Body, a twice-reinforced Panda Glass display, and a High-Strength Alloy Frame. This phone comes in two storage and RAM variants: 128GB/6GB (INR 12,999) and 256GB/8GB (INR 15,999).

The 7.68mm ultra-slim OPPO K12x 5G weighs just 186g and is powered by the MediaTek Dimensity 6300 5G chipset. It includes a 5100mAh battery, supported by a 45W SuperVOOC charger. The phone is equipped with a 32MP AI dual-camera setup and features like Dual View video and AI Portrait Retouching. For uninterrupted connectivity, the K12x 5G includes AI Linkboost to ensure stable signals in crowded environments.

Anshuman Bhatt, Head, e-commerce at OPPO India, said, “Customers are looking for durable, high-performance, and value-driven smartphones in under INR 15K segment, and the OPPO K12x 5G excels on every parameter. The smartphone has garnered significant popularity within just a few months, and it is reflected in the latest IDC Quarterly Mobile Phone Tracker report for 3Q24. E-commerce is a key focus for OPPO India, and we are committed to strengthening our presence in this category with exciting new models.”

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent Articles

3,016FansLike
0FollowersFollow
32,600FollowersFollow
2,270FollowersFollow
18,000SubscribersSubscribe