UC Browser, India’s No 1 mobile browser has launched the campaign #AllInForWin around superstitions that is practiced by many viewers during India matches in ICC WT20 supporting India to win. As a part of this campaign, Yuvraj Singh, Preity Zinta, Mika Singh and Zaheer Khan will release one video each ahead of every India match in the group stage to reveal their superstitions for the game.
For participating in this campaign, you can share your superstitious rituals you follow to support Team India for win, on Facebook and Twitter using #AllInForWin. UC Browser users get a chance to win prizes worth 1.2 Cr through the #AllInForWin campaign. Lucky winners will also win a cash prize of Rs. 5 Lakhs on match days. Select winners stand a chance to win Huawei Honor 4X smartphone, Amazon Gift Cards and Samsung Galaxy A8 smartphone amongst other gift items. There are also prizes worth Rs. 5 million that can be won on UC Cricket guessing game.
Yuvraj Singh, who is also UC Browser’s Brand Ambassador, recently shot a commercial highlighting UC Cricket’s most popular feature – The ‘Instant Live Updates’. The commercial urges fans to support team India through UC Browser and, in turn, win mega prizes.
Robert Bu, GM, UCWeb India said, “Cricket is not just a sport, but a religion in India. And in the world’s biggest, craziest cricket nation, no one wants to leave any stone unturned to hold the game in their favour, even opting for superstitious practices. We want to encourage all the fans to unite and support Team India for a win. Also, if you are a cricket fan, you will definitely enjoy knowing superstition of your favorite player.”
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