Samsung has launched today the improved India Centric Galaxy Appstore known as Samsung Galaxy Apps. This Appstore will host a selected 500 quality curated apps, 300 of which will be India centric Apps and 200 global Apps.
According to Samsung, the new Samsung GALAXY Apps will offer enriched display with new logo, icon, user interface, design and an augmented experience to the Galaxy smartphone consumers. Besides offering greater customization of Samsung mobile devices, the featured apps will also function as a platform to offer various promotions and discounts. The Appstore comprises of three sections – Best Picks, Top, and For Galaxy. Best Picks allows users to easily find recommended apps and promotions, while Top showcases the most popular apps which can be viewed according to their popularity, date, and price.
The prominent categories in the Samsung App Store are Games, Utility Services, Tools, Entertainment, Social & Communication, Music & Video, Personalization, Productivity, Photography, Education, e-Book and Lifestyle.
Commenting on the launch, Mr. Tarun Malik, Director of Media Solutions Center-South West Asia, Samsung Electronics, said “We are literally turning the standard Appstore model on its head – moving away from a model of listing millions of Apps where most go unnoticed to exclusive and curated applications for Indian consumers. By introducing an assorted selection of best Apps across key consumer interest categories like Ecommerce, Travel, Food, Media, Utility Services etc, Samsung has simplified the consumer experience and enhanced discoverability of relevant apps. Samsung GALAXY Appstore will increase app adoption momentum in India by offering flexibility of payment through mobiles, developer partnerships and focus on marquee apps.”
To support the developer and partner community, Samsung has reduced the certification time for uploading an application on the GALAXY App store by three and half days allowing developers and partners to introduce their apps quickly in the market.
Samsung has mentioned in its press release that GALAXY Apps is the only android app store in India where user can pay through their mobile and download applications and games by visiting “For Galaxy” page on the GALAXY Apps. GALAXY Apps will also offer consumers to buy applications at lower prices by participating in a range of events and promotions in the future. The new App Store provides mobile bill payment option to its Vodafone and Aircel customers and Galaxy consumers can access the new App Store starting today.
Samsung GALAXY Apps will eventually be available to over 130 million users across 161 countries around the world, as mentioned by Samsung in its press statement.
