It appears that competition is hotting up in e-commerce space after the arrival of amazon in India. Of late, Amazon.in is on advertising spree and promoting their next day delivery gurantee and claims to have over one crore plus products in its store. To counter the marketing blitzkrieg of amazon.in, the leading e-commerce site flipkrt.com has announced today same day delivery gurantee in 10 cities on experimental basis for three days from 28th to 30th April. Flipkart service for same day delivery will be available in Bangalore, Delhi, Mumbai, Noida, Gurgaon, Faridabad, Kolkata, Manesar, Navi mumbai and Thane.
Flipkart shall charge Rs. 140/- per item for same day delivery and the order should be placed before 12 PM to be delivered the same day latest by 9PM. Incase the Flipkart is not able to deliver the item in the Guaranteed promise time, then you would get the product for free (upto Rs. 5000) as part of their money-back Guarantee. You can redeem this money for future purchases at Flipkart.com.
Flipkart also offer next day delivery option in 27 cities at nominal service charge of Rs. 90/- per item provided the order is placed before 6PM for getting the assured delivery next day. This service is available in Bangalore, Chennai, Delhi, Hyderabad, Mumbai, Noida, Pune, Ahmedabad, Chandigarh, Faridabad, Ghaziabad, Gurgaon, Jaipur, Kolkata, Nagpur, Agra, Ambala, Bhatinda, Davangree, Hissar, Hubli, Ludhiana, Meerut, Navi mumbai, Panipat, Patiala and Thane.
Besides improving its delivery mechanism, Flipkart management has also taken steps to strengthen its after sales service department. The managemetn has directed its senior employees to spend considerable time in attending to consumer complaints and address them on top priority.
Now, the companies in e-commerce space have realised that inorder to be successful in this highly competitive and fast expanding online shopping, they will have to be more consumers friendly and offer not only variety of products, best possible deals but also quick, efficient deliveries and professional after sales service support.