Panasonic Life Solutions India has introduced its new range of Front-load washing machines with 7 – 9 kg capacity. It features Gentle Kizukai Wash technology (the Japanese word for gentle care and kindness) designed in India specifically for embroidered clothes to offer a gentle hand-like wash for delicate and ethnic wear. Powered by Panasonic’s IoT-enabled connected living platform – Miraie, the new range of front-load smart washing machines come with unique features such as Drynamic Spin, Stain Master+, Active Foam System, and built-in heater in premium designs.
Salient Features of Panasonic Front-Load Washing Machines:
- Gentle Kizukai Wash feature offers 50 times more fabric care as compared to normal wash course
- Drynamic Spin which gives up to 20% faster drying versus normal course, particularly useful features, especially during rainy weather.
- Miraie Connectivity:
- Control your machine anytime, anywhere through your smartphone
- Track your water and energy consumption for each cycle using the Miraie app
- Get customised pre-treatment options for 50+ stains with Stain Genius
- The Smart Wash Wizard feature in the Miraie app offers customized wash programs
- Built-in Heater with StainMaster+ technology to remove bacteria and stubborn stains
- Active Foam System offers superb washing with fine foam
Starting at INR 28,990, the new Front-load models will be available across all major retail outlets, e-commerce platforms and the Panasonic Brand Store.
Commenting on the launch, Mr. Fumiyasu Fujimori, Managing Director, Panasonic Marketing India, PLSIND said, “At Panasonic, our relentless commitment to innovation drives us to build synergies between consumer needs and technology. Every product we develop is driven by in-depth research and insights ensuring solutions that seamlessly enhance everyday life. Our front-load and top-load washing machines exemplify this commitment. Indian clothes are unique, with a lot of embroidery, zari work, and a great variety of fabrics, which are all very delicate. Our Gentle Kizukai Wash gives 50 times more fabric care for delicate clothes as compared to a normal wash course. Additionally, the Drynamic Spin helps in faster drying, up to 20% faster than normal courses—a common issue among Indian consumers during the rainy and winter seasons. Resultantly, these advancements are designed to empower our customers to live with greater convenience, comfort, and connectivity.”
