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Tech Brands Have Come Out With Creative Videos During FIFA World Cup 2014

FIFA World Cup 2014 final is just four days away and who will lift the coveted tropy is any body’s guess. As usual, this World Cup has created lot of media buzz and to take advantage of people’s love for this beautiful game, this year, even tech brands have invested on creative videos in their bid for their audience’s attention. We list below the top tech brand videos that have gone viral during the World Cup.

1. Samsung: #Galaxy 11

Can football save the planet? This 4-part video series by Samsung immerses fans in a thrilling narrative that has football stars battling with aliens in a bid to save the world with the aid of Samsung’s technology.

2. Beats by Dre: The Game Before the Game

Thiis video, which starts off with a personal, heartfelt moment between football star Neymar and his dad. Beats by Dre succeeded in capturing that moment of vulnerability every football player experiences before a match, showing fans that football gods are human after all.

3. Twitter: Love every second

The World Cup is considered to be the most social sporting event as fans are tweeting a lot to broadcast anything and everything about the World Cup. Aside from a live match scores dashboard in the site itself, Twitter also created this video to encourage “tweeps” to share very World Cup moment.

4. UC Browser: Don’t Miss this Epic Goal

A gem amidst the big name brands, this video from mobile browser UC Browser garnered over 130,000+ views after only a day. With it’s stunning 3D animation of a squirrel (the brand’s mascot) overcoming adversity to succeed in the World Cup, it’s an inspiring fantasy reminiscent of football superstar Lionel Messi’s story.

5. Sony: One Stadium Series

Sony has chosen to put football fans in the spotlight, showing how in today’s connected world, we are all in one stadium, without borders.

May be the tech brands have something new videos in mind to coincide with the exit of the hopefuls and how to face defeat in grace. Football teaches many lesson of lives and we would like to see those lessons to be depicted in the videos.

Keep watching and enjoy the World Cup!


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