India’s first online digital channel, Trendspotters.tv, has been launched on the iOS app store. Trendspotters.tv is India’s first trendspotting network that is devoted towards bringing out the coo trends from every nook and corner from across the country. The young masterminds who work as very well networked “trendspotters” round the clock discover these trends. Amongst a handpicked group of trend-savvy 18-35 year old trendspotters who are the early adopters of new trends focus on discovering the next big thing, which they term as “micro-trends”.
The iOS app lets you catch up with all the action in the worlds of fashion, entertainment and lifestyle. You can also share interesting news and trends that appeal to you with your networks on popular social networking sites like Facebook, twitter etc. through this app. The app is push notification enabled so as to alert you with new content, as soon as it hits the page online.
Trendspotters.tv creates content by identifying trends across genres like entertainment, fashion and music. These short and snappy stories in the form of videos are then disseminated online through its website as well as YouTube. The USP of the channel is the fact that the content generated is not available on mainstream media and is therefore unique in nature while being topical. It is meant for viewers who are generally pressed for time and like to catch their daily dose of what’s new in the world while on the move.
Kunal Kishore Sinha Founder, www.trendspotters.tv, elaborated, “While our Android app has been successfully able to penetrate the tablet, smartphone and online platforms, our iOS app will now enable users of Mac devices like iPads, iPods and iPhones to easily access our content. With this app, we are now confident of reaching out to the mobile generation of today more comprehensively. The app ensures that they can follow all the micro trends that are becoming the talk of the town easily and stay updated always.”
