Usha International, one of India’s leading consumer durables company, has expanded its portfolio of fans and launched two new models Usha EX7 and EX9 in its flagship automotive inspired E-series fans range.
Usha EX7 and EX9 comes with ‘Automotive Paint’ finish, high torque motor and Aerodynamic blades for silent operation and high air delivery. These fans come with an air delivery of 240 cmm (cubic meter per minute) whereas most fans give air delivery of 210 – 220 cmm as claimed by the company in its press statement. To improve the performance and durability of these fans, Usha uses high-grade steel lamination for making the fans.
Usha E-Series of fans are a perfect blend of cutting edge technology & aesthetics to deliver high performance. The E-series range features three layered ‘Automotive inspired’ metallic colors and finish which is one of the USP of this range.
Speaking about the launch, Mr. Rohit Mathur, President- Fans, USHA International said, “Our strategy on Usha E-series launch is based on emerging consumer trends of design & color in the automotive industry. Usha is geared up for launch of more than 20 new models of fans across consumer segments this year.”
These fans will be available pan India.